Outer Banks is one of the premium lines of apparel at Hanesbrands Inc. As part of the effort to help control seasonal catalog production costs for this recent spin off from its parent company, our client was seeking ways to reach its national distributors and reduce production fees.

With an extensive product line to promote along with many color options within each line, PAVE was asked to create an easy-to-update, database-driven CD-ROM that would replace its printed catalog.

By using Flash-based, XML-driven technology, the PAVE development team was able to create an interactive tool that allowed for last-minute product changes before publication as well as provide an adaptable tool that can be used for years to come.